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CRM SMS Integration 
Runs Inside Your Workflows

Message IQ is a two-way SMS platform that plugs directly into your CRM workflows. Send, receive and automate text messages inside HubSpot, Pipedrive, Salesforce or any CRM you run with every conversation logged back to the contact record automatically.

  • 98% open rate
  • 3 to 5 min average response
  • Month-to-month, cancel anytime
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CRM SMS Integration
  • 98% SMS Open Rate
  • Replies in 3–5 Minutes on Average
  • No Contracts, Cancel Anytime

Companies texting smarter with Message IQ

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Get Your Ultimate HubSpot Text Messaging Playbook for FREE

Discover how top HubSpot teams use SMS to boost engagement, close deals faster and streamline operations.

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Expert insights from certified HubSpot professionals

Ultimate Text Messaging Playbook

2026 CRM Growth Playbook

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What You Get

What you get with Message IQ
inside HubSpot

Six things generic SMS software can’t ship, because they don’t live where your team already works.

SMS as a native HubSpot workflow action
Our SMS step sits inside the HubSpot workflow builder next to Send Email, Create Task, and Set Property. Drop it into any contact-based or deal-based workflow. Trigger on form submissions, lifecycle changes, deal moves, or any property update. Zero webhooks, zero Zapier, zero middleware.
Two-way conversations logged to the contact timeline
Every send and reply saves to the HubSpot contact timeline automatically, alongside emails, calls, and meetings. Reply from inside the contact record or from the shared team inbox. Your reps see full text history without leaving HubSpot.
HubSpot tokens and lists work out of the box
Drop {{contact.firstname}}, {{contact.company}}, or any custom property into your SMS. Tokens render the same way they do in marketing email. Active Lists, static lists, and contact segments all work as SMS audiences.
IQ Advanced Delivery and Autoscaling
Direct carrier relationships give you delivery confirmation at the carrier level, not just "sent" status. Autoscaling infrastructure runs everything on one business number, from 100 messages a month to 100,000. Your customers see the same number every time.
Shared team inbox with MMS and link tracking
Sales, marketing, and service share one number and one inbox. Assign conversations, set visibility by team, and get desktop alerts the second a reply comes in. Send MMS, GIFs, and files. IQ Link Tracking shortens every URL and reports clicks back to the contact record.
Compliance built into the platform
STOP, UNSUBSCRIBE, QUIT, and CANCEL keywords instantly flip the MessageIQ Opt-Out property on the HubSpot contact, and every workflow uses it as suppression criteria automatically. White-glove 10DLC brand and campaign registration is included at setup, so compliance isn't something you figure out alone.

Configure Message IQ, the SMS and
MMS app built natively for HubSpot

300+ SMS Templates for HubSpot Workflows Inside Your CRM

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THE DATA

Why B2B Teams That Add Two-Way SMS Close Pipeline Faster

%

SMS open rate, compared to roughly 20% for email

%

of SMS messages are read within 3 minutes

min average reply lands

%

of customers buy from the first company to respond

The practical outcome: faster sales cycles, higher appointment show rates and less lead leakage between email sends.

Use Cases

How Teams Use Message IQ Inside Their CRM

Instant Lead Response
Trigger a text the moment a form submits. Speed-to-lead data shows contact rates drop sharply after the first five minutes. A simple workflow with a Message IQ action closes that gap automatically, regardless of which CRM runs the form.
Appointment Reminders and No-Show Reduction

Build a deal-based or meeting-based workflow that sends SMS reminders 24 hours and 1 hour before an appointment. Appointment-heavy industries like real estate, auto glass, healthcare, and education see measurable drops in no-show rates. Message IQ has dedicated industry hubs with vertical-specific examples for each of these.

Pipeline Notifications for Sales Teams
When a deal moves to a late stage, notify the assigned rep by text. When a contact replies to a marketing SMS, route the reply to sales within the shared inbox. Your pipeline stops living in email alerts nobody reads.
Abandoned Cart and Post-Purchase Flows
E-commerce teams trigger a text when a cart is abandoned, then follow with an MMS product image if the first message doesn’t recover the sale. Order confirmations, shipping updates, and review requests run on the same workflow engine your email campaigns already use.
Two-Way Support Conversations
Customers text a question, the conversation creates or updates a ticket in your CRM, and your support team responds from the same shared inbox. Full conversation history stays on the contact record for every agent who ever picks it up again.

CRM SMS Integration use case

Why Teams Choose Message IQ

Built by CRM Integration Experts

Message IQ is a product of Integrate IQ, a HubSpot Diamond Partner with more than 300+ platform integrations delivered. We don’t just ship SMS software. CRM architecture, data sync logic, workflow automation migration and custom API work are what our team does every day for our enterprise customers. Message IQ inherits that DNA.

Every Feature Included in Every Plan

Two-way messaging, IQ Autoscaling, IQ Advanced Delivery, full CRM integration, advanced reporting, MMS and opt-out management all ship on every tier from Starter to Super Pro. Nothing is gated behind an enterprise upgrade. The only difference between plans is message volume.

Carrier-Grade Delivery, Not Just Software

Cell phone carriers enforce unwritten deliverability rules that most SMS platforms don’t discuss. We work directly with the carriers which means we understand the rules, operate within them, and can tell you exactly why a send failed if one does. Most software-only platforms can’t say the same.

Compliance Is the Foundation, Not an Add-On
Every account runs on a registered 10DLC brand and campaign, with white-glove application support included at setup. Opt-out keyword handling, contact-level subscription tracking, and carrier-grade routing are built into every plan. Compliance stops being something your team has to remember and becomes something the system enforces.

One-Way SMS Software vs CRM SMS Integration: What’s Actually Different

Basic SMS Tool
Message IQ
Built inside HubSpot workflows
Contact timeline logging
Native HubSpot action
Separate login required
Duplicate contact management
Carrier-grade delivery
Auto-scaling on one number
Why Teams Choose Message IQ
Feature
Basic
Message IQ
Works inside your CRM
✕
✓
Automatic CRM sync
✕
✓
Full workflow integration
✕
✓
Contact timeline logging
✕
✓
Two-way real-time conversation
✕
✓
Built-in opt-out management
✕
✓
Pipeline-level SMS attribution
✕
✓
IQ Autoscaling on one number
✕
✓
Setup in Minutes

CRM SMS Integration Live in One Business Day

1

Select and Purchase a Plan

Choose the plan that fits your message volume

2

Connect your CRM

HubSpot in one click, Pipedrive and Salesforce via direct integration, others via API or CSVk

3

3. Submit brand and campaign applications

we handle the paperwork with you

4

Configure your business phone number

5

Map Workflows

Map workflows and contact properties to your existing CRM setup

6

Go live and start sending

Go live and start sending

Your account activates within 1 business day. Brand registration typically clears the same day. Campaign application approval takes roughly 2 weeks, which is the standard wait across all compliant 10DLC providers.

Pricing Plans

Choose Your Plan

The only difference between plans is how many messages you send. Everything else is included everywhere.

Basic

For teams starting with 1:1 sales and service texting.
$49/per month
  • 1,000 messages per month
  • Unlimited Users
  • Every feature included
GET STARTED
Most Popular Plan

Pro

For teams adding automated texts to HubSpot workflows.
$99/per month
  • 2,500 messages per month
  • Unlimited Users
  • Every feature included
GET STARTED

GROWTH

For teams running bulk campaigns alongside 1:1 conversations.
$399/per month
  • 10,000 Messages
  • Unlimited Users
  • Every feature included
GET STARTED

Scale

For marketing teams sending at serious volume every month.
$999/per month
  • 30,000 Messages
  • Unlimited Users
  • Every feature included
GET STARTED

High Volume

For organizations sending 60,000+ messages per month.
$1,999/per month
  • 60,000 messages: $1,999/mo
  • 100,000 messages: $2,999/mo
  • Custom volumes above that
60K PLAN
100K PLAN

Need something bigger?

Contact us and we’ll build a plan around your volume.
CONTACT US

Reviews from

“

Game-Changer for Communication Open Rates

Message IQ has increased engagement on the client's part, which is crucial for us as a deadline-driven business. Time is of the essence for us, and this has provided an additional layer of assistance, and I haven't had time to maximize its capability.

A.
Banking/Financial Services
“

Great platform for client engagement and retention

Message IQ allows me to proactively push notifications to clients, such as software updates, tips for optimizing Maxwell (askradar.ai), and special offers. People don't read emails, but they do read texts. And, this platform ensures opt-in, so we are verified and trusted as a sender to our clients.

Bunde, N.
Technology - Software
“

Very Robust and Easy to Use! Extremely Effective.

Message IQ has enabled us to reach out to more leads more effectively. It has allowed our sales team to scale their pipeline quickly.

OD
Ops, D.
Consulting/Advisory
“

Simple integration & easy to use

MessageIQ has allowed us to automate text messages in our workflows with little work on the front end. The ability to track clicks, replies and deliverability has been exceptionally helpful when reporting on workflow campaigns. Great support - team is easy to get in touch with. Must have app!

AL
Augsburger, L.
Electronics
“

4× Higher Click Rates Than Email

Message IQ has proven to be an invaluable complement to our email marketing campaigns. Our click rates are over 4× what they are with email, dramatically improving conversion with new leads.

BN
Brett Nakfoor
CEO, Hygeia Baby
View all
FAQs

Frequently Asked Questions

Which CRMs does Message IQ integrate with?
HubSpot is the flagship integration, with a certified app in the HubSpot App Marketplace and the deepest native build. Pipedrive and Salesforce are directly supported with two-way messaging and workflow triggers. Other CRMs connect via API access, custom CRM mapping, or CSV sync. If you’re on a system we don’t yet integrate with directly, our team can scope a custom connection.
Does it work with my CRM specifically?
If you’re on HubSpot, Pipedrive, or Salesforce, yes, directly. For other CRMs, we work through API or CSV sync, or our parent team at IntegrateIQ can build a custom integration. Book a free strategy call and we’ll review your specific setup.
What's the difference between a CRM with built-in SMS and a CRM SMS integration?
A CRM with built-in SMS ships texting as a native feature, typically through a carrier like Twilio, and includes basic send and receive functionality. A CRM SMS integration connects a dedicated SMS platform to your CRM, which usually means deeper features like two-way inbox management, carrier-grade delivery reporting, advanced compliance tools, and richer automation. Message IQ is the integration path, built to go deeper than native CRM SMS can typically reach.
Does Message IQ support two-way texting?
Yes. Customers reply to any message you send, and the reply logs to the CRM contact record automatically. Your team can respond from inside the CRM or from the Message IQ shared team inbox, whichever fits the workflow.
Can I trigger SMS automatically from CRM workflows?
Yes. Trigger SMS from deal stages, lifecycle stages, form submissions, property changes, ticket updates, or any event your CRM’s workflow engine supports. Setup takes minutes once the integration is connected, and the SMS action sits alongside every other workflow action you already use.
What about TCPA, 10DLC, and opt-out compliance?
Every account runs on a registered 10DLC brand and campaign, with white-glove application support included at setup. Opt-out keywords (STOP, UNSUBSCRIBE, QUIT, CANCEL) trigger automatic opt-out, which syncs to your CRM contact record in real time. You can use opt-out status as suppression criteria in every workflow. TCPA and CTIA best practices are baked into the platform.
What happens to my data if I cancel?
Message IQ is built on your CRM. All messages, contact history, and opt-out records stay inside HubSpot or your CRM of choice. Your data never lives only inside Message IQ, which means cancellation doesn’t mean losing conversation history.
What does it cost? Are there contracts?

Plans start at $49/per month for 1000 messages, with higher tiers at $399, $999, and $1,999 depending on volume. Every plan is month-to-month with no contracts and no cancellation penalties. Full tier details are on the pricing page.

Does this work in Canada?
Yes. Message IQ supports sending and receiving in both the US and Canada. We don’t currently support other countries.
What kind of support do I get after signup?
World Class Support is included on every plan, not gated behind higher tiers. A real human replies in minutes, not a bot, not a ticket queue. You can also reach the team directly at (866) 293-4873 or book a 30-minute strategy call with a CRM integration specialist, no credit card required.
See Message IQ Work Inside Your CRM
The fastest way to see how CRM SMS integration should feel is to have our team review your setup. Book a 30-minute strategy call with a CRM integration specialist, and we’ll show you exactly where SMS fits inside your existing workflows. Or jump straight to pricing if you’re ready to install.

See How SMS Marketing
Software Works Inside Your CRM

Book a free SMS marketing strategy call. 30 min. Live demo.
See SMS marketing automation in action.

Book My Free Two-Way SMS Strategy Call
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  • 30-minute strategy call
  • Live two-way SMS demo
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