NEW

Multi-object SMS is live. Trigger texts from deals, tickets and companies in HubSpot.

Multi-object SMS is live — text from deals, tickets & companies.

CRM SMS Integration Runs Inside Your Workflows

Message IQ is a two-way SMS platform that plugs directly into your CRM workflows. Send, receive and automate text messages inside HubSpot, Pipedrive, Salesforce or any CRM you run with every conversation logged back to the contact record automatically.

98% open rate
3 to 5 min average response
Month-to-month, cancel anytime

Get My SMS Strategy Call

See How It Works

CRM SMS Integration

98% SMS Open Rate
Replies in 3–5 Minutes on Average
No Contracts, Cancel Anytime

Companies texting smarter with Message IQ

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What You Get

What you get with Message IQ
inside HubSpot

Six things generic SMS software can’t ship, because they don’t live where your team already works.

SMS as a native HubSpot workflow action

Our SMS step sits inside the HubSpot workflow builder next to Send Email, Create Task, and Set Property. Drop it into any contact-based or deal-based workflow. Trigger on form submissions, lifecycle changes, deal moves, or any property update. Zero webhooks, zero Zapier, zero middleware.

Two-way conversations logged to the contact timeline

Every send and reply saves to the HubSpot contact timeline automatically, alongside emails, calls, and meetings. Reply from inside the contact record or from the shared team inbox. Your reps see full text history without leaving HubSpot.

HubSpot tokens and lists work out of the box

Drop {{contact.firstname}}, {{contact.company}}, or any custom property into your SMS. Tokens render the same way they do in marketing email. Active Lists, static lists, and contact segments all work as SMS audiences.

IQ Advanced Delivery and Autoscaling

Direct carrier relationships give you delivery confirmation at the carrier level, not just "sent" status. Autoscaling infrastructure runs everything on one business number, from 100 messages a month to 100,000. Your customers see the same number every time.

Shared team inbox with MMS and link tracking

Sales, marketing, and service share one number and one inbox. Assign conversations, set visibility by team, and get desktop alerts the second a reply comes in. Send MMS, GIFs, and files. IQ Link Tracking shortens every URL and reports clicks back to the contact record.

Compliance built into the platform

STOP, UNSUBSCRIBE, QUIT, and CANCEL keywords instantly flip the MessageIQ Opt-Out property on the HubSpot contact, and every workflow uses it as suppression criteria automatically. White-glove 10DLC brand and campaign registration is included at setup, so compliance isn't something you figure out alone.

Configure Message IQ, the SMS and MMS app built natively for HubSpot

300+ SMS Templates for HubSpot Workflows Inside Your CRM

300+ SMS Templates for HubSpot Workflows

THE DATA

Why B2B Teams That Add Two-Way SMS Close Pipeline Faster

%

SMS open rate, compared to roughly 20% for email

%

of SMS messages are read within 3 minutes

min average reply lands

%

of customers buy from the first company to respond

The practical outcome: faster sales cycles, higher appointment show rates and less lead leakage between email sends.

Use Cases

How Teams Use Message IQ Inside Their CRM

Instant Lead Response

Trigger a text the moment a form submits. Speed-to-lead data shows contact rates drop sharply after the first five minutes. A simple workflow with a Message IQ action closes that gap automatically, regardless of which CRM runs the form.

Appointment Reminders and No-Show Reduction

Build a deal-based or meeting-based workflow that sends SMS reminders 24 hours and 1 hour before an appointment. Appointment-heavy industries like real estate, auto glass, healthcare, and education see measurable drops in no-show rates. Message IQ has dedicated industry hubs with vertical-specific examples for each of these.

Pipeline Notifications for Sales Teams

When a deal moves to a late stage, notify the assigned rep by text. When a contact replies to a marketing SMS, route the reply to sales within the shared inbox. Your pipeline stops living in email alerts nobody reads.

Abandoned Cart and Post-Purchase Flows

E-commerce teams trigger a text when a cart is abandoned, then follow with an MMS product image if the first message doesn’t recover the sale. Order confirmations, shipping updates, and review requests run on the same workflow engine your email campaigns already use.

Two-Way Support Conversations

Customers text a question, the conversation creates or updates a ticket in your CRM, and your support team responds from the same shared inbox. Full conversation history stays on the contact record for every agent who ever picks it up again.

CRM SMS Integration

What Makes a CRM Messaging Platform Different from a Standalone SMS Tool?

A standalone SMS tool sends texts. A CRM messaging platform sends texts from inside your customer data. That distinction drives everything else: who gets the message, when it fires, and what happens after they reply.

With a CRM messaging platform, your text messages pull from live contact properties (first name, company, deal stage, last activity date), fire based on enrollment triggers you’ve already built and log every send and reply back to the contact record. Your team doesn’t switch between tools. The conversation lives where the customer data lives.

Standalone SMS tools require you to export contacts, manage lists in a separate dashboard, and manually reconcile replies. That workflow breaks at scale, and it breaks faster when multiple reps need to see the same conversation history.

If your CRM already runs your enrollment logic, your contact segmentation, and your pipeline reporting, your SMS should run there too.

Running Email and SMS from the Same CRM

The strongest setups run both email and SMS from the same CRM workflow engine, not from two separate platforms with a Zapier bridge between them. When both channels share the same enrollment logic, you can branch based on channel response: if a contact opens the email, skip the SMS. If they don’t open within 24 hours, fire the text.

HubSpot’s workflow builder supports this natively when you pair it with a tool like Message IQ. The SMS action sits next to “Send Email” in the same workflow, uses the same contact properties for personalization, and respects the same suppression lists. Your team builds one automation that spans both channels instead of maintaining parallel campaigns.

CRM SMS Integration

CRM SMS Integration use case

Why Teams Choose Message IQ

Built by CRM Integration Experts

Message IQ is a product of Integrate IQ, a HubSpot Diamond Partner with more than 300+ platform integrations delivered. We don’t just ship SMS software. CRM architecture, data sync logic, workflow automation migration and custom API work are what our team does every day for our enterprise customers. Message IQ inherits that DNA.

Every Feature Included in Every Plan

Two-way messaging, IQ Autoscaling, IQ Advanced Delivery, full CRM integration, advanced reporting, MMS and opt-out management all ship on every tier from Starter to Super Pro. Nothing is gated behind an enterprise upgrade. The only difference between plans is message volume.

Carrier-Grade Delivery, Not Just Software

Cell phone carriers enforce unwritten deliverability rules that most SMS platforms don’t discuss. We work directly with the carriers which means we understand the rules, operate within them, and can tell you exactly why a send failed if one does. Most software-only platforms can’t say the same.

Compliance Is the Foundation, Not an Add-On

Every account runs on a registered 10DLC brand and campaign, with white-glove application support included at setup. Opt-out keyword handling, contact-level subscription tracking, and carrier-grade routing are built into every plan. Compliance stops being something your team has to remember and becomes something the system enforces.

One-Way SMS Software vs CRM SMS Integration: What’s Actually Different

Basic SMS Tool

Message IQ

Built inside HubSpot workflows

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Contact timeline logging

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Native HubSpot action

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Separate login required

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

Duplicate contact management

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Carrier-grade delivery

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Auto-scaling on one number

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Why Teams Choose Message IQ

Using SMS with Pipedrive: How CRM Integration Works

Pipedrive users looking for SMS capabilities face a different landscape than HubSpot teams. Pipedrive doesn’t offer native SMS at all, so every texting capability comes through a third-party integration.

Message IQ supports Pipedrive directly with two-way messaging and workflow triggers. Contacts sync bidirectionally, conversations log to the deal record, and your team sends and receives texts without leaving the Pipedrive interface. Other tools like Salesmsg and Sakari also offer Pipedrive connectors, though integration depth varies.

The key question for Pipedrive teams is the same as for any CRM: does the SMS tool fire from inside your pipeline automation, or does it sit in a separate tab? If your sales process depends on deal-stage triggers sending specific texts at specific moments, you need a direct integration, not a Zapier bridge that adds latency between the trigger and the send.

CRM SMS Integration

CRM SMS Integration

SMS Integration for Dubsado and Boutique CRMs

Dubsado is popular with freelancers, photographers, and service-based businesses that manage contracts, invoicing, and client communication in one tool. Dubsado’s built-in messaging is email-only, so adding SMS means connecting an external platform.

There’s no native Dubsado SMS integration on the market in 2026. The workaround is Zapier: trigger an SMS send when a Dubsado workflow fires (new lead, contract signed, invoice sent). This works for basic notifications but doesn’t give you two-way conversations or contact-level message history inside Dubsado.

If your business has outgrown Dubsado’s automation limits and you’re evaluating a CRM migration, HubSpot with a native SMS tool like Message IQ gives you the workflow depth that Dubsado’s Zapier-based approach can’t match.

Setup in Minutes

CRM SMS Integration Live in One Business Day

1

Select and Purchase a Plan

Choose the plan that fits your message volume

2

Connect your CRM

HubSpot in one click, Pipedrive and Salesforce via direct integration, others via API or CSVk

3

3. Submit brand and campaign applications

we handle the paperwork with you

4

Configure your business phone number

5

Map Workflows

Map workflows and contact properties to your existing CRM setup

6

Go live and start sending

Go live and start sending

Your account activates within 1 business day. Brand registration typically clears the same day. Campaign application approval takes roughly 2 weeks, which is the standard wait across all compliant 10DLC providers.

Pricing Plans

Choose Your Plan

The only difference between plans is how many messages you send. Everything else is included everywhere.

Basic

For teams starting with 1:1 sales and service texting.

$49/per month

1,000 messages per month
Unlimited Users
Every feature included

Most Popular Plan

Pro

For teams adding automated texts to HubSpot workflows.

$99/per month

2,500 messages per month
Unlimited Users
Every feature included

GROWTH

For teams running bulk campaigns alongside 1:1 conversations.

$399/per month

10,000 Messages
Unlimited Users
Every feature included

Scale

For marketing teams sending at serious volume every month.

$999/per month

30,000 Messages
Unlimited Users
Every feature included

High Volume

For organizations sending 60,000+ messages per month.

$1,999/per month

60,000 messages: $1,999/mo
100,000 messages: $2,999/mo
Custom volumes above that

60K PLAN

100K PLAN

contact_enterprise

Need something bigger?

Contact us and we’ll build a plan around your volume.

Reviews from

“

Game-Changer for Communication Open Rates

Message IQ has increased engagement on the client's part, which is crucial for us as a deadline-driven business. Time is of the essence for us, and this has provided an additional layer of assistance, and I haven't had time to maximize its capability.

A.

Banking/Financial Services

“

Great platform for client engagement and retention

Message IQ allows me to proactively push notifications to clients, such as software updates, tips for optimizing Maxwell (askradar.ai), and special offers. People don't read emails, but they do read texts. And, this platform ensures opt-in, so we are verified and trusted as a sender to our clients.

Bunde, N.

Technology - Software

“

Very Robust and Easy to Use! Extremely Effective.

Message IQ has enabled us to reach out to more leads more effectively. It has allowed our sales team to scale their pipeline quickly.

Ops, D.

Consulting/Advisory

“

Simple integration & easy to use

MessageIQ has allowed us to automate text messages in our workflows with little work on the front end. The ability to track clicks, replies and deliverability has been exceptionally helpful when reporting on workflow campaigns. Great support - team is easy to get in touch with. Must have app!

Augsburger, L.

Electronics

“

4× Higher Click Rates Than Email

Message IQ has proven to be an invaluable complement to our email marketing campaigns. Our click rates are over 4× what they are with email, dramatically improving conversion with new leads.

Brett Nakfoor

CEO, Hygeia Baby

View all

CRM SMS Integration

Can You Use iMessage with a CRM?

No. iMessage is Apple’s proprietary messaging protocol and isn’t accessible through any CRM integration, SMS API, or business messaging platform. When you see “iMessage CRM integration” in search results, the tools being discussed are standard SMS/MMS integrations, not iMessage.

Every CRM SMS integration, including Message IQ, sends texts through standard SMS and MMS protocols. These messages reach every phone (iPhone and Android) and can be automated through CRM workflows. iMessage only works between Apple devices and has no business API.

If your goal is to reach contacts on their phones with messages that log to CRM records and fire from workflow triggers, standard SMS is the channel that does this. It’s also the channel that supports compliance features like 10DLC registration and automatic opt-out handling, which iMessage doesn’t offer.

Which CRMs Support Texting?

Most major CRMs don’t include texting natively. HubSpot offers a paid SMS add-on ($75/month) limited to Marketing Hub Professional or Enterprise. Salesforce supports SMS through partner apps on AppExchange. Pipedrive has no built-in SMS at all.

The more practical approach: choose your CRM for its core strengths (contact management, pipeline automation, reporting), then add a dedicated SMS integration that connects at the workflow level. Message IQ integrates natively with HubSpot, Pipedrive, and Salesforce. Salesmsg and Sakari also cover multiple CRMs. For smaller CRMs like Dubsado, Insightly, or Less Annoying CRM, the options narrow to Zapier-based connectors or API integrations.

The question isn’t which CRM “allows” texting. It’s which CRM gives you the workflow engine to make texting useful, and then which SMS tool plugs into that engine most deeply.

CRM SMS Integration

CRM SMS Integration

SMS Automation for Sage CRM Users

Sage CRM doesn’t offer a native SMS feature or a marketplace with pre-built SMS integrations. Teams on Sage who need automated texting typically connect through a middleware layer (Zapier, Make, or a custom API integration) to an SMS provider like Twilio or Message IQ.

The limitation with this approach is that Sage’s workflow engine isn’t as flexible as HubSpot’s or Salesforce’s. Enrollment triggers, branch logic, and contact property updates require more manual configuration. If your team is evaluating whether to add SMS to Sage or migrate to a CRM with deeper SMS integration capabilities, the total cost of the middleware approach versus a native integration is worth calculating before you commit.

FAQs

Frequently Asked Questions

Which CRMs does Message IQ integrate with?

HubSpot is the flagship integration, with a certified app in the HubSpot App Marketplace and the deepest native build. Pipedrive and Salesforce are directly supported with two-way messaging and workflow triggers. Other CRMs connect via API access, custom CRM mapping, or CSV sync. If you’re on a system we don’t yet integrate with directly, our team can scope a custom connection.

Does it work with my CRM specifically?

If you’re on HubSpot, Pipedrive, or Salesforce, yes, directly. For other CRMs, we work through API or CSV sync, or our parent team at IntegrateIQ can build a custom integration. Book a free strategy call and we’ll review your specific setup.

What's the difference between a CRM with built-in SMS and a CRM SMS integration?

A CRM with built-in SMS ships texting as a native feature, typically through a carrier like Twilio, and includes basic send and receive functionality. A CRM SMS integration connects a dedicated SMS platform to your CRM, which usually means deeper features like two-way inbox management, carrier-grade delivery reporting, advanced compliance tools, and richer automation. Message IQ is the integration path, built to go deeper than native CRM SMS can typically reach.

Does Message IQ support two-way texting?

Yes. Customers reply to any message you send, and the reply logs to the CRM contact record automatically. Your team can respond from inside the CRM or from the Message IQ shared team inbox, whichever fits the workflow.

Can I trigger SMS automatically from CRM workflows?

Yes. Trigger SMS from deal stages, lifecycle stages, form submissions, property changes, ticket updates, or any event your CRM’s workflow engine supports. Setup takes minutes once the integration is connected, and the SMS action sits alongside every other workflow action you already use.

What about TCPA, 10DLC, and opt-out compliance?

Every account runs on a registered 10DLC brand and campaign, with white-glove application support included at setup. Opt-out keywords (STOP, UNSUBSCRIBE, QUIT, CANCEL) trigger automatic opt-out, which syncs to your CRM contact record in real time. You can use opt-out status as suppression criteria in every workflow. TCPA and CTIA best practices are baked into the platform.

What happens to my data if I cancel?

Message IQ is built on your CRM. All messages, contact history, and opt-out records stay inside HubSpot or your CRM of choice. Your data never lives only inside Message IQ, which means cancellation doesn’t mean losing conversation history.

What does it cost? Are there contracts?

Plans start at $49/per month for 1000 messages, with higher tiers at $399, $999, and $1,999 depending on volume. Every plan is month-to-month with no contracts and no cancellation penalties. Full tier details are on the pricing page.

Does this work in Canada?

Yes. Message IQ supports sending and receiving in both the US and Canada. We don’t currently support other countries.

What kind of support do I get after signup?

World Class Support is included on every plan, not gated behind higher tiers. A real human replies in minutes, not a bot, not a ticket queue. You can also reach the team directly at (866) 293-4873 or book a 30-minute strategy call with a CRM integration specialist, no credit card required.

See Message IQ Work Inside Your CRM

The fastest way to see how CRM SMS integration should feel is to have our team review your setup. Book a 30-minute strategy call with a CRM integration specialist, and we’ll show you exactly where SMS fits inside your existing workflows. Or jump straight to pricing if you’re ready to install.

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