Welcome to the Message IQ blog. We share the latest on Message IQ, industry news and SMS and MMS best practices. We recognize you have priorities in addition to mobile campaigns and share updates on the evolving SMS and MMS regulatory environment; tips on making the most of your SMS and MMS campaigns; best practices; and ideas on how to leverage SMS and MMS. If these topics are interesting to you, subscribe to updates and we’ll send you our latest news.
12 Impactful SMS Use Cases for B2B
As the use of SMS marketing flourishes, it’s necessary that B2B (Business-to-Business) companies tap into this communication method. Just as...
Building customer rapport through SMS marketing
Traditional face-to-face interactions are steadily being supplanted by virtual engagements. Maybe you love it, maybe you hate it, but it's a shift...
7 Ways to get your messages ignored or (worse) deleted
We’ve all done it. A text messages pops up. You swipe. You delete. You don’t even bother to open or read it. Why? There are several reasons why...
When to choose SMS over email for your messaging
Email or text? It is often the question when any of us needs to follow up with a friend or perhaps when you’ve just paid for something. The answer...
The Power of SMS for Financial Advisors
SMS is a powerful tool that financial advisors can use to grow their business, reduce meeting no-shows, and streamline operations. With SMS, you can...
The Power of SMS for Nonprofits
Why SMS Marketing is Effective for Nonprofits Second, SMS messages are delivered almost instantly. This means that your audience will see your...
